Anthem Software for Small Business
Every Business Has a Song, Let Us Sing Yours | Small Business CRM SEM PPC & SEO Agency Software
Did you know nearly 90% of consumers regularly hop between a brand’s channels while they’re shopping? They might end up making an online purchase even when they’re standing in line at the brick-and-mortar location or use their smartphone as a personal shopping assistant while they’re at the store. As a result, businesses must offer consumers […]
So you have developed your avatar and know who you’re marketing to, just like what we discussed in part 1. Now we need to find out where your audience hangs out. For many companies Facebook, especially if you are selling to consumers, is probably going to be a likely candidate. Once you have identified one […]
I’m kind of a big deal In a previous blog, we discussed a bit about positioning yourself as an authority on your website. Giving people the impression that you are a big deal, and you are good at what you do. There are limits to how you do that, and if you go too far […]
In the first part of why bother with email marketing, we discussed having a good system in place to collect email addresses. The next step is understanding some of the metrics associated with email sending. Here are two metrics that we are going to set as our goal and focus for the time being. Open […]
With the noise of digital marketing growing louder and louder, and people’s inboxes getting more junk every day, it’s imperative that you know how to make a connection with people who know like and trust you. With all the focus being given to social media, email marketing is still reaching and drives more business. If […]
