Most people researching how to drive more traffic to their website have heard of search engine optimization (SEO). However, fewer people are familiar with search engine marketing (SEM). Today, we’re discussing the difference between these two traffic driving techniques to help you decide which is right for you SEO vs SEM or whether you will […]
Google Ads Automation
Google Ads Automation: Search Engine Marketing has become a staple for digital advertising. PPC campaigns drive keyword-specific traffic to your virtual doorstep....
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If you own a business in 2021 and don’t utilize search engine marketing (SEM) to your fullest advantage, you are missing out on a significant portion of your potential revenue. Search engine optimization (SEO) is the process of tailoring your web address, web content, and overall web design to drive up organic search traffic. Pay-per-click […]
It is quite understandable to wonder whether SEO services for small business owners are even necessary. Choosing which would best suit your needs can be quite daunting, and the cost is always a consideration. In order to make an informed decision, you should know exactly what’s involved and what the alternatives are. Do You Need […]
SEO for small businesses can at first seem daunting. But once you have a list of tasks to complete, you see not only the importance of this activity but also the ways in which it can be broken into small, digestible pieces. Getting Started with SEO for Small Businesses Your first step in nailing SEO […]
At Anthem, we understand that selecting the right keywords for your Search Engine Optimization (SEO) strategy is important. It takes significant research and attention to detail to develop the right plan for your agency’s website optimization. However, selecting your keywords and optimizing your site is just the beginning of your strategy. The use of your […]