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Software & Marketing For OPE Dealers, Landscapers & Hardscapers

The outdoor market is as challenging as ever. One way to ensure you lead not follow the pack is through effectively marketing your business. Having the right CRM & Marketing solution will help you do just that... Anthem will help you FIND SELL & KEEP more customers profitably!

Full Service Software & Marketing

No more stitching together solutions to get to something cohesive and unified. Our software & marketing packages provide solutions that will help your business grow and effectively communicate with your existing book of customers. Turning monoline customers into multi-line customers.
When you work with Anthem, you know we have you covered. We have worked with 100's of dealers just like yours. We are veterans of the outdoor power equipment market.


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…and more

Find More Customers

Anthem Software is the perfect tool for managing customer relationships and finding new leads. Our software is designed to help businesses acquire, nurture, and retain customers quickly and easily. With intuitive data insights, powerful segmentation capabilities, automated workflows, integrated payment solutions and more, it is a must-have for any company looking to grow their business. We are a Digital Marketing Agency for Small Business with decades of experience, having served over 5000 small businesses across the globe.

Serve Your Customers Needs

Your customers are the lifeblood of your business, having up-to-date customer records at your fingertips can help increase sales by providing a better understanding of each individual customer’s needs and wants. In addition to improving customer satisfaction levels, utilizing the latest in CRM technology allows for streamlined operations between departments so everyone is on the same page when it comes to communicating with customers.

Providing great customer service will increased customer loyalty, improve brand awareness, reduced customer churn, increase employee engagement, & provide a competitive advantage.

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Keep More Customers

Anthem software helps streamline interactions with customers so that you always have all the information about them in one place, allowing for efficient and effective customer relationship management. Plus, our intuitive user interface makes it easy to get started quickly and see results fast.

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What are you waiting for?

Save thousands of dollars a year and the headaches associated with your businesses social media strategy

How Anthem's Digital Marketing System Helps OPE Dealers

Marketing and software packages for outdoor power equipment companies

Marketing plays a crucial role in the success of any business, and outdoor power equipment dealers are no exception. It’s a competitive industry in which you operate, with fairly low barriers to entry. In today’s competitive landscape having effective marketing strategies in place coupled with more convenient way for your customer to interact with you will help you to stand out from the crowd. With the advancement of technology, there are ever more ways that can streamline and enhance your marketing efforts. From automated social media posting to customer relationship management (CRM) tools, these software packages offer a range of benefits for outdoor power equipment dealers. Traditional marketing not only doesn’t reach consumers as well as it would in the past but it was never really good at providing good metrics on how or what may have driven a consumer decision to buy. Digital marketing coupled with software has almost endless possibilities to help you Find, Serve, and Keep more customers profitably!

The Importance of Marketing for Outdoor Power Equipment Dealers

With competitors of all sizes your business needs a strategy that is flexible and sustainable for you business to succeed. Having a cohesive and continuous marketing plan will not only help your business thrive this season, but will help build long term relationships that bear fruit well into the future. Building your digital presence means creating brand awareness in minds of your consumer. The strategies to accomplish this vary, and are many, but when done effectively and consistently can create a firewall for you in your market. 

With the right marketing strategies in place, outdoor power equipment companies can target specific demographics and reach their ideal customers. This allows them to generate leads, increase sales, and ultimately grow their business.

Digital marketing has become increasingly important for these companies as more consumers turn to the internet to research and purchase products. Implementing strategies such as search engine optimization (SEO), email marketing, and social media advertising can significantly boost visibility and drive traffic to their websites.

Furthermore, automated social media posting tools make it easier than ever for outdoor power equipment companies to maintain an active presence on platforms like Facebook, Instagram, and Twitter. Regularly engaging with followers through informative content, promotions, or customer testimonials helps build a loyal customer base.

Equally important is utilizing CRM software that enables businesses to manage customer relationships effectively. By tracking interactions with clients and analyzing data from previous campaigns, these tools provide valuable insights that can inform future marketing efforts.

The importance of marketing cannot be overstated for outdoor power equipment companies. It is an essential tool that allows them to stand out in a crowded marketplace while building relationships with customers both online and offline.

Types of Software Packages Available for These Businesses

When it comes to marketing for outdoor power equipment companies, having the right software packages can make a huge difference in reaching your target audience effectively. There are several types of software packages available that cater specifically to the needs of these businesses.

Social media is a great way to get in front of your potential buys. As the date tells us, US consumers spend hours daily on one of more social media platforms. Having a strategy and the tools to make this sometimes daunting platform a breeze. Our AMS (Automate My Social) software platform can do the heavy lifting so you don’t have to. Don’t have anyone to create content? No worries we have that covered! No one at the shop has time to post on a consistent basis? No problem we have that covered to.  AMS allows businesses just like yours to schedule and manage their social media posts across various platforms, ensuring consistent and timely content delivery. This helps you engage with their audience regularly and maintain a strong social presence.

Customer relationship management (CRM) software is another essential tool for outdoor power equipment companies. CRM systems help businesses track and manage customer interactions, from initial contact to post-sale follow-up. This enables companies to provide personalized service, build stronger relationships with customers, and ultimately increase sales.

Email marketing software is also crucial for these businesses. With email marketing tools, companies can create targeted email campaigns tailored to specific customer segments or demographics. This allows them to deliver relevant content directly to their subscribers’ inboxes, boosting engagement and driving conversions.

In addition, there are comprehensive marketing automation suites available that combine multiple features into one package. These suites often include functionalities such as lead generation, campaign management, analytics reporting, and more. They provide a centralized platform for all marketing activities, streamlining processes and improving overall efficiency.

Choosing the right software packages for your outdoor power equipment company can greatly enhance your digital marketing efforts. Whether you opt for individual tools or all-in-one suites will depend on your specific business needs and budget constraints. Regardless of which option you choose though,
investing in quality software will undoubtedly give you an edge in today’s competitive market.

Benefits of Using Marketing Software Packages

Marketing software packages offer a wide range of benefits for outdoor power equipment companies. One of the biggest advantages is that these packages can automate many marketing tasks, saving businesses time and effort. With automated social media posting, companies can schedule posts in advance and maintain an active online presence without constantly needing to manually publish content.

Another benefit is that marketing software often includes customer relationship management (CRM) tools. This allows businesses to track customer interactions, manage leads, and improve overall customer satisfaction. By having all customer information in one place, employees can easily access important details and provide personalized service.

Email marketing is another key feature offered by many marketing software packages. Companies can create targeted email campaigns to reach out to potential customers or nurture relationships with existing ones. Email automation features allow for personalized messaging at scale, making it easier than ever to stay connected with customers.

Furthermore, using marketing software packages enables companies to analyze their data more effectively. These tools often include reporting and analytics features that provide valuable insights into campaign performance, audience demographics, and other metrics. This data-driven approach allows businesses to make informed decisions about their marketing strategies and optimize their efforts for better results.

In conclusion (as per instruction), investing in a marketing software package can greatly benefit outdoor power equipment companies by automating tasks, improving CRM capabilities, enhancing email marketing efforts, and providing valuable data analysis insights for smarter decision-making

Key Features to Look for in a Marketing Software Package

When it comes to choosing a marketing software package for your outdoor power equipment company, there are several key features you should consider. These features can help streamline your marketing efforts and maximize the effectiveness of your campaigns. Here are some important factors to look for:

1. Automated Social Media Posting: Social media is an essential tool for reaching and engaging with your target audience. Look for a software package that allows you to schedule and automate social media posts across multiple platforms. This will save you time and ensure consistent messaging.

2. CRM Integration: Customer relationship management (CRM) is crucial for managing customer interactions, tracking leads, and analyzing data. A marketing software package that integrates seamlessly with your CRM system can provide valuable insights into customer behavior and preferences.

3. Email Marketing Tools: Email marketing remains one of the most effective ways to nurture leads and drive conversions. Choose a software package that offers robust email marketing tools, such as customizable templates, automated workflows, and detailed analytics.

4. Analytics and Reporting: To measure the success of your marketing campaigns, it’s essential to have access to comprehensive analytics and reporting features within your software package. Look for tools that provide real-time data on key metrics like website traffic, lead generation, conversion rates, and ROI.

5. Personalization Capabilities: In today’s digital landscape, personalized communication is more important than ever before. Seek out a software package that enables you to create personalized content based on user demographics or previous interactions.

By considering these key features when selecting a marketing software package for your outdoor power equipment business, you can ensure that it meets all of your specific needs while helping you achieve maximum results from your digital marketing efforts


In today’s competitive market, outdoor power equipment companies need to stay ahead of the game by utilizing effective marketing strategies. Digital marketing plays a crucial role in reaching and engaging with their target audience.

To streamline their marketing efforts, these businesses can benefit greatly from using software packages specifically designed for outdoor power equipment companies. These packages offer a range of features such as automated social media posting, CRM integration, and email marketing capabilities.

By leveraging these tools, companies can save time and resources while maximizing their reach and impact. They can efficiently manage their social media presence, nurture customer relationships through personalized communication, and execute targeted email campaigns that drive sales.

When selecting a marketing software package for an outdoor power equipment company, it is important to consider key features such as automation capabilities, robust analytics reporting tools, ease of use and integration with other business systems.

Investing in the right marketing software package will not only help these businesses stay competitive but also enable them to build strong brand awareness among their target audience. By harnessing the power of digital marketing tools tailored to their industry needs they can drive growth and achieve long-term success.

So why wait? Embrace the possibilities that digital marketing offers for your outdoor power equipment company today!