Launching a social media campaign can be a little intimidating for any small business owner. As with most new ventures, the key to confidence and success lies in the planning. Before you begin, consider the following seven questions. They’ll ensure that you avoid some common pitfalls and reap the rewards of a profitable campaign. 7 […]
Top Social Media Strategies
Top Social Media Strategies: This fairly new medium has become a powerful way to establish your brand and find new clients. Find fresh ways to tell your company’s story. Social media marketing is a very relational way to draw in new potential clients...
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The benefits of content marketing are numerous, namely in that those who prioritize this type of outreach are 13 times more likely to experience a notable ROI than those who do not utilize this approach. Businesses who engage in content marketing have also been shown to increase their annual organic traffic growth, and generate 3 […]
Social media culture shifts slightly from year to year as trends change, advancements update interfaces, and new populations reach social media platforms. However, keeping up with current trends within your social media marketing campaign while looking at social media marketing vs content marketing, is essential to staying relevant, reaching the broadest customer base, and using […]
A common misconception among businesses is that social media marketing will be easy; that all it takes is some posts and promoting to gain views and reach a broad audience. But social media marketing is much more involved than viral posts would have us believe. It’s not enough to rely on one great post to […]
As businesses grow, they quickly find their workload exceeds their staff’s capacity. While hiring more people to get the work done is always an option, it’s not the most cost-effective choice. Investing in small business software will make your team more productive and help you guide your business in the right direction. Nevertheless, many business […]