CRM software system have come such a long way in the last 5 years. If your career looks anything like mine then your familiarity with CRM software systems can go back 15 years. Back then it was exclusively something for very large firms because of the high cost to purchase them. They were mostly custom […]
Social Media Marketing For Small Business
Social Media Marketing For Small Business: This fairly new medium has become a powerful way to establish your brand and find new clients. Find fresh ways to tell your company’s story. Social media marketing is a very relational way to draw in new potential clients...
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So you have developed your avatar and know who you’re marketing to, just like what we discussed in part 1. Now we need to find out where your audience hangs out. For many companies Facebook, especially if you are selling to consumers, is probably going to be a likely candidate. Once you have identified one […]
Social Media includes a broad spectrum of tools and platforms, but for the purposes of this blog, we will focus on Facebook. At this point, most business owners are aware that social media is a legitimate way to connect with people in your area. But what is it exactly that makes social media tick? Social […]
I know many still lament the days when social media networks had no paid component to them but anyone who ever had to meet payroll knows a business model with zero revenue could not last. You still read complaints all along with the web on the subject even four years after the biggest social media […]