
Why you need a CRM for your Small Business?
CRM software systems have come such a long way in the last 5 years. If your career looks anything like mine then your familiarity with CRM software systems can go back 15 years.

CRM software systems have come such a long way in the last 5 years. If your career looks anything like mine then your familiarity with CRM software systems can go back 15 years.

So you have developed your avatar and know who you’re marketing to, just like what we discussed in part 1. Now we need to find out where your audience hangs out. For many

I’m kind of a big deal In a previous blog, we discussed a bit about positioning yourself as an authority on your website. Giving people the impression that you are a big deal,

What Will Link Building Do For My Site? Websites with a diverse link profile and a greater number of links are viewed by search engines as more relevant and trustworthy than a site

How Does Link Building Fit into the SEO Equation? When search engines return results for a given search phrase or keyword term, ideally, the ten most relevant results will appear on the first

Social Media includes a broad spectrum of tools and platforms, but for the purposes of this blog, we will focus on Facebook. At this point, most business owners are aware that social media
In this second part of the basics of SEO, we will explain parts 3 & 4 of SEO as we defined them. Some may choose to define them differently but in essence, what

Before we can talk about your website’s SEO (Search Engine Optimization), and what you can do to help get found on Google, we need to understand the basic parts of how a website

In the first part of why bother with email marketing, we discussed having a good system in place to collect email addresses. The next step is understanding some of the metrics associated with

With the noise of digital marketing growing louder and louder, and people’s inboxes getting more junk every day, it’s imperative that you know how to make a connection with people who know like

I know many still lament the days when social media networks had no paid component to them but anyone who ever had to meet payroll knows a business model with zero revenue could

There is any number of reasons a small business might want to use Twitter for their business. Many are coming to realize this, but where many fail is what to do once they